For years, we’ve been serving others by connecting real world business with the new, required digital marketing world.
Our client does local landscaping service for yards with pets. Simple enough.
Their target client is someone with a dog and enough income to hire some yard support in Denver Metro.
With a long-term approach, we have built up a strong reputation online as well as full facebook social media.
Wonderful, let’s see the numbers. They matter the most. Year-to-Year comparison below of website traffic visitors on one day, Sept 1, 2015 to Sept 1, 2014
It’s now 132 compared to 34. Plus, look further down and you’ll also see that the number of conversions per visitor is up quite a bit causing a double increase of quality targeted traffic and ease to sign up.
The changes happened because of increasing customer interaction on social media and upgrading the sign-up for service flow.
How much has traffic improved? 288% from the same time last year. See above image.
How many more conversions from that compared to last year? Notice the percent in the right side green box.
It was 17.30% last year where as this year during the same time we had a 53.55% conversion rate for your marketing budget.
The important take away here is “What are You Doing with Your Web Traffic?”