Why create a marketing plan with an internet marketing strategy?
Every marketing campaign needs a marketing strategy considering the best marketing channels and costs of each tool. Depending on the business, those channels will differ. Social marketing is great for different types of business than Google AdWords is. We need to know what the analysis is for your industry, vertical and competitor mix.
Marketing research is the seed for a successful plan: How much are keywords? Which platforms are competitors using? How is Google indexing the website?
Example: A service garage doing “auto repair” on transmissions and engines would realize that using the words “auto body repair” will be a waste of money for them to target in a campaign. The words “auto body repair” in a keyword search bring up 75% auto body paint shops, which is not the business they are in. We then know where to focus our marketing when wording copy.
Here’s a screenshot of an Adwords’ Pay-per-Click Advertising Campaign for a Plastic Surgeon.

This is a partial list of a client’s keywords. Costs per keyword can be as low as .34 cents all the way up to $45 for legal terms. Then, we can budget spending to better estimate campaign costs.
Internet Marketing Plans and Strategies
The personalized approach we take with each plan
is important to our customer’s success.
Starfish Internet Marketing Plan
- Marketing Research:
- Keyword Research – Up to 50 Industry Specific Keyword Phrases
- Costs per Click and Google Search Volume
- Analyze Competing Websites
- Website SEO or PPC Grader Report
- Available Marketing Strategies:
- Google Organic Strategy
- Pay-per-Click Strategy
- Social Media Strategy
Starfish Internet Marketing Plan $350
4 hours of Research, Plus Up to 1 hour of Phone/In-Person/Email Marketing Consultation
INSTRUCTIONS: Please be prepared to be asked for
- The Business Website Address
- 5 Keyword Phrases for your Industry
- We will then work from that list to start building the campaign
Call Business Oceans Marketing Today! 303-521-5119
Stingray Internet Marketing Plan
- Marketing Research:
- Keyword Research – Up to 75 Keyword Phrases
- Best 25 New Keywords
- Keyword Costs and Competitiveness
- Analyze Competing Websites
- Website SEO and PPC Grader Report
- Marketing Strategy:
- Brand Analysis
- Google Strategy
- Pay-per-Click Strategy
- Social Media Strategy
Stingray Internet Marketing Plan and Strategy
6 hours of Research, Up to 3 hours of Phone/In-Person/Email Consultation
INSTRUCTIONS: Please be prepared to be asked for
- The Business Website Address
- 10 Keyword Phrases for your Industry
- We will then work from that list to start building the campaign
$550
Sign Up Today!! 303-521-5119
Shark Internet Marketing Plan
-
Marketing Research:
- Keyword Research – Up to 150 Keyword Phrases
- Best 50 New Keywords
- Keyword Costs and Competitiveness
- Analyze Competing Websites
- Website SEO and PPC Grader Report
- Marketing Strategy:
- Brand Analysis
- Google Strategy
- Pay-per-Click Strategy
- Social Media Strategy
- Marketing Budget
Shark Internet Marketing Plan and Strategy
10 hours of Research, Up to 4 hours of Phone/In-person/Email Consultation
INSTRUCTIONS: Please be prepared to be asked for
- The Business Website Address
- 20 Keyword Phrases for your Industry
- We will then work from that list to start building the campaign
$750
Start Building Your Internet Plan!!
303-521-5119
Personalized Marketing Strategies
Your Marketing Navigator
Call 303-521-5119 or Email us